Auto Aftermarket Marketing
We know who’s shopping for aftermarket services right now. We can bring them to your service center today.
Million VINs in Database
Million Consumers in Database
# of States Data Available
Get Ready-To-Buy Aftermarket Customers to your Service Center!
Did you know that the average age of cars on the road is now 11.6 years as consumers hang on to their cars longer and purchase vehicles that are already more than 10 years old. We are able to identify in-market consumers by VIN, purchase triggers, and other imminent intent indicators. Then we use a multi channel marketing approach to drive growth and deliver tangible ROI.
How The Program Works
Starts with Our Partner 3rd Party VIN Data Platform
We have partnered with the Industry Leading VIN Database Provider with over 215+ million consumers and 188 million VINs with linkage at the household and garage level. VIN data is available for all 50 states, including privacy states.
Target Ready-to-Buy Shoppers Customized For Your Dealership
We work with our clients to identify and target consumers who are In-Market and intending to purchase automotuve services. We do this through mobile signals of consumers at competing servivce centers and through our VIN data portal.
Marketing Strategy That Drives Ready-to-Buy Consumers to your Showroom
We work with our clients to determine the branding, messaging and offers to entice ready-to-buy shoppers to choose their Service Center versus the competition. Our program consists of an omnichannel approcah as we offer email, postal, social and digital advertising solutions.
Weekly Analytics On The Performance Of Your Program
We measure everything in our Aftermarket Program. We use website analytics to show our clients weekly traffic and who's filling out forms from the digital campaigns.
Monthly Reports on ROI
Our clients are our partners. We share our Ready-To-Buy Consumer lists with our clients from the beginning as the goal is to close more deals. We have a monthly recap meeting after each month to look at leads, where they came from, wins & loses along with strategy for the following month.